THE BRIEF
For one sleepless night, people from all over the world participated in a magical all night art event at Nuit Blanche. Our mission was to create a multi-person experience that engaged people in a unique interactive art experience using artists and technologists commissioned from across Canada, the US and Europe.
THE IDEA
FLUXe
ARTISTS
Eduardo Recife, BRZ - Lorenzo Petrantoni, ITL -- Zena Holloway, UK - Eepmon, CAN -- Nanamy Cowdroy, AUS - Sectr, CAN - Hugh Elliot, CAN - Janice Kun, CAN - Graham Miller, CAN - Creative Technologist Rob King, CAN - Creative Director / Art Director / Curator Steve Di Lorenzo // Pixel, CAN
For one sleepless night, people from all over the world participated in a magical all night art event at Nuit Blanche. Our mission was to create a multi-person experience that engaged people in a unique interactive art experience using artists and technologists commissioned from across Canada, the US and Europe.
THE IDEA
FLUXe
Imagine a world where technology meets tactile creativity. Inspired by the childhood joy of finger painting, we harnessed cutting-edge innovation to create FLUXe, an immersive interactive art installation.
Through Pixel, our pioneering lab project, we collaborated with 9 renowned artists to craft curious and vibrant digital brush patterns, synchronized with captivating audio tracks. By leveraging mobile technology, attendees collectively painted on tablets and phones, generating dynamic, animated brushstrokes projected onto a massive 100ft digital canvas in real-time.
In a single night, FLUXe mesmerized over 30,000 spectators, yielding 1,500 unique pieces of user-generated art. These creations were curated and showcased in a bespoke online gallery.
FLUXe embodies the boundless potential of technology to redefine creativity, engagement, and artistic collaboration
ARTISTS
Eduardo Recife, BRZ - Lorenzo Petrantoni, ITL -- Zena Holloway, UK - Eepmon, CAN -- Nanamy Cowdroy, AUS - Sectr, CAN - Hugh Elliot, CAN - Janice Kun, CAN - Graham Miller, CAN - Creative Technologist Rob King, CAN - Creative Director / Art Director / Curator Steve Di Lorenzo // Pixel, CAN
FLUXe Prototype
120 ft Interactive LED screen
